Our Story
A New Era Dawns for Lioncroft Wholesale: Embracing Innovation & Upholding Tradition
Driven by years of dedication and unwavering commitment, Lioncroft Wholesale has embarked on a thrilling new chapter. Under the visionary leadership of Chairman Jas Wouhra and his son, CEO Dr Jason Wouhra O.B.E, the company is poised for ambitious expansion. This exciting journey will see Lioncroft embrace the cutting edge of digital technology, while staying true to the core family values of hard work, respect, loyalty, and service that have been the bedrock of the business for over five decades.